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I’ve been talking to someone today about what the software industry and SaaS game is like to work in. Just saying it’s “fast-paced” or “ever changing” didn’t quite cut it. Those of us in the industry will appreciate my description as they’ll be aware of the ever deepening layers of complexity when you consider software trends, business models, competition, social networking and all the factors that software co’s are based on – are changing rapidly – and often.

So here goes! My attempt to describe the industry:

Continue reading about The Software Industry – in a Nutshell!

About a year ago, I did a series of YouTube vids for a laugh and also to share some advice I’ve learnt along the way developing www.proworkflow.com . Although I’m a year older now, and a bit more wise and weathered, this advice still stands. Please excuse the poor quality of the sound – I was experimenting with a camera and got some lag. But I bet Twitter wished they’d listened to the first vid!

Continue reading about If only Twitter had listened to me a year ago! They wouldn’t be in the pickle they are now!

One of our latest ProWorkflow customers is an effects shop in San Francisco called “Ordinary Kids”. Check them out over at their website – http://www.ordinarykids.com/. I have to say, this effects reel is absolutely brilliant – they’ll go far!

Continue reading about Totally funked out Effects Reel! These guys give crazy a new meaning! (in a good way)

Rod Drury wrote an interesting post over on his blog about what he would do if in charge of Microsoft. Have a read of my thoughts on the issue of rebranding.

Continue reading about Can Microsoft be rebranded? or are they doomed to the position of ‘nerd’ forever?

Ben Kepes just posted his thoughts on the XERO end of year results on his Diversity blog. Go have a read as it’s an interesting business venture that many are following with interest.

Continue reading about Xero year end results comments…