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Always take care when showing random customer spotlights on your homepage – you could be hilighting a competitor!

Continue reading about When Customer Spotlights go Bad?

Where should your focus be in Development, Sales and Marketing? Here’s some points to think about as you start to focus your software business.

Continue reading about Where should your focus be in Development, Sales and Marketing?

Well – it’s nearly the end of Movember – http://www.movember.com/.I’ve had a crack this year to see if I can create a worthy moustache.  Here’s my effort at restyling my face:

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Movember (the month formally known as November) is a moustache growing charity event held during November each year. At the start of [...]

Continue reading about Movember’s Rockin Mo!

ProActive Software Ltd, the flagship company for project management software ProWorkflow.com, has been using various forms of online marketing for the past five years and has recently changed their approach to online marketing, rejecting traditional static marketing, to organic marketing with solid results.

Continue reading about Organic marketing ‘a better choice for business’

One of the most commonly used terms on the world wide web (WWW) today is the phrase “Web 2.0″ and in a recent article by ProActive Software Ltd, the flagship company for project management software ProWorkflow, has brought a lot of attention to the term and the misrepresentation it construes.

Continue reading about Web 2.0 – Technical Revolution? or Marketing Spin?